▲ Amorepacific Unveils ‘Wanna-Beauty AI’ and Wins CES Innovation Award for the Sixth Consecutive Year
The ‘Wanna-Beauty AI’ analyzes skin tone and facial features to suggest personalized makeup and offers virtual try-ons. It highlights Amorepacific's ongoing leadership in beauty innovation.

▲ KOLMAR Korea Debuts at CES with AI Skin-Care Platform 'CAIOM'
The AI platform ‘CAIOM’ provides customized skincare advice by analyzing facial photos and skin samples, marking KOLMAR Korea’s strong entry into the global tech arena.

▲ APR Showcases Second-Generation Beauty Device 'Booster Pro'
APR’s ‘Booster Pro’ delivers six skin-care functions, including radiance and elasticity, solidifying its role as a leader in advanced beauty devices.

▲ L'Oréal Presents ‘Cell Bio Print,’ Developed with a Korean Startup
The ‘Cell Bio Print’ device calculates skin age and offers anti-aging advice, demonstrating L'Oréal’s innovative approach with support from Korean startup NanoEnTek.

 

Coupang has launched a new skincare line under its private brand, Elle Paris, developed in collaboration with small and medium-sized Korean manufacturers.

▲ Launch of Elle Paris Skincare Line with 18 Products
Coupang introduced 18 skincare products across four lines, including PDRN Collagen and Probiotics Ceramide, combining French ingredients with Korean manufacturing.

▲ Collaboration with Domestic SMEs for Quality and Affordability
Coupang partnered with Korean SMEs like PF Nature and David Cosmetics to create cost-effective, high-quality products through rigorous selection processes.

▲ Commitment to Supporting Small Manufacturers
With 90% of CPLB's partners being small manufacturers, Coupang emphasizes fostering SME growth while expanding its private brand offerings.